Case Studies
Real engagements. Named where the client has signed off, anonymised with the reason stated where they haven't yet.
Every case study on this page is a build Equanax actually delivered: real client platforms, real technical scope, real outcomes where we have a number to show for it. Where a client hasn't yet given sign-off to use their name, we say so plainly and describe the sector and the build instead of hiding behind an unlabelled logo. Where the underlying work doesn't yet have a quantified outcome attached, we say that too, rather than rounding up.
Skaled - A US sales consultancy's enterprise Outreach-Salesforce environment
Sync remediation work inside a US sales consultancy's Outreach-Salesforce stack. Roughly 86% reduction in fixable sync errors.
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Lantum - An NHS-adjacent healthcare staffing platform
A live production platform covering secondary care operations across 71 NHS trusts. Live HubSpot deal read/write with role-based access control.
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Binary Capital - An FCA-regulated investment manager
A full HubSpot implementation: six-stage pipeline, 13 automation workflows, three dashboards.
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Winnow - A food-waste AI scale-up
A HubSpot and AI pipeline built around how their sales team runs meetings: transcription, AI scoring and automatic deal write-back.
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Price Forbes/Ardonagh - A multi-business-unit insurance group within a major broking house
A single HubSpot preference centre built to work across multiple business units inside a major insurance broking group.
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More work
Smaller builds, still real. Shorter engagements or narrower scopes than the five case studies above, included here for the same reason: proof beats a logo.
DualFuel
DualFuel is a building services business operating in New York City. Equanax built a revenue cockpit on Vercel, using Vercel KV as the data layer, giving DualFuel's team a live, always-current view of sales performance without needing to open HubSpot itself. The build reads directly from HubSpot data, so the cockpit stays current without a separate reporting or export step.
Financial Cents
Equanax built an SDR queue for Financial Cents using n8n, with a tiered scoring model that ranks incoming leads so the sales team works the highest-priority accounts first. The scoring logic sits inside the n8n workflow itself, replacing a manual sorting step with a consistent, repeatable rule set.
Enchant
Enchant is an agency. Equanax built an automation that generates strategy decks directly from call transcripts, turning a conversation the team already has with a client or prospect into a first-draft deck without a separate write-up step in between.
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